Page scores

Page Score
Online Shoes, Clothing, Free Shipping and Returns| (Landing page)
65 customers enjoy free shipping, free returns, and 24/7 customer service! |
General Questions |
Search Shoes By Size |
Wide Shoes | FREE Shipping
Popular Search Terms |
Boots, Holiday 2015 | Shipped Free at Zappos
Coats & Outerwear, Holiday 2015 | Shipped Free at Zappos
Online Shoes, Clothing, Free Shipping and Returns|

Website thumbnail is a website with English content. Below is an analysis of the content on Optimize so that you rank better in Google for your chosen keywords.
This page was last updated 2016-01-16

SEO Camel Score: 65/100

SEO Keywords Analysis

Content language
English (en)
Content analysis
(Web of trust)
Good site
Content sample
24/7 Customer Service (800) 927-7671 Help Live Help Log In / Logout My Account My Favorites Search Search by: Size, Narrow Shoes, Wide Shoes, Popular Searches My Cart Shoes Clothing Bags & Handbags Accessories Watches Boutiques Women's Men's Kids' All Departments View New Arrivals Shoes Clothing Bags & Handbags Accessories Baby Shop Eyewear Jewelry Sporting Goods Watches Women Men Kids Gift Cards Gift Ideas Product Indexes Shoe Categories Clothing Categories Top Searches Alphabetical Brand Index #· A· B· C· D· E· F· G· H· I· J· K· L· M· N· O· P· Q· R· S· T· U· V· W· X· Y· Z Shop Women's Clothing Shoes Boots Sneakers & Athletic Shoes Dresses Shop Men's Clothing Shoes Boots Sneakers & Athletic Shoes Jeans Shop Kids' Girls' Clothing Boys' Clothing Girls' Shoes Boys' Shoes Shop Gift Cards Specialty Shops The Style Room Golf Outdoor Rideshop Running Shop By Wedding Western Back
Recurring phrases
overall: comfort: look: i4
overall: comfort: look: these3
customer service3
posted: jan 13, 2016 reviewer:3
shoes clothing bags & handbags accessories2
posted: jan 14, 2016 reviewer: from2
clothing shoes boots sneakers & athletic shoes2
24/7 customer service (800) 927-76712
Keyword cloud
clothing gift 14, comfort: jan reviewer: shoes zappos posted: shop
Keyword consistency
Keyword Freq Title Keywords Description Headings

Meta tags

Online Shoes, Clothing, Free Shipping and Returns|

Length: 61

Perfect, your title contains between 10 and 70 characters.
Meta Description
Free shipping BOTH ways on online shoes, clothing, and more! 365-day return policy, over 1000 brands, 24/7 friendly customer service. 1-800-927-7671

Length: 148

Great, your meta description contains between 70 and 160 characters.
Meta Keywords
index, zappos, zeta, clothing, shoes

Length: 36

Good, your page contains meta keywords.
Og Meta Properties
This page does not take advantage of Og Properties. These tags allow social crawler's better structurize your page.

SEO content

H1 H2 H3 H4 H5 H6
1 2 11 6 11 1

  • [H1]
  • [H2] What Our Customers Are Saying
  • [H2] 10. Be Humble
  • [H3] Browse Brands
  • [H3] Featured Brands
  • [H3] Explore Zappos
  • [H3] Customer Service
  • [H3] Fit Info
  • [H3] About Zappos
  • [H3] Feedback
  • [H3] Zappos Newsletter
  • [H3] Connect with Us
  • [H3] Zappos Rewards Visa
  • [H3] Zappos Stuff
  • [H4] Shop Women's
  • [H4] Shop Men's
  • [H4] Shop Kids'
  • [H4] Shop Gift Cards
  • [H4] Specialty Shops
  • [H4] Specialty Sizes
  • [H5] Product Indexes
  • [H5] UGG Bailey Button Triplet
  • [H5] VIONIC Action Sunset Mary Jane
  • [H5] Dr. Scholl's Blaire
  • [H5] Clarks Sillian Jetay
  • [H5] Birkenstock Boston Shearling
  • [H5] M&F Western Chandra
  • [H5] Baffin Base Camp
  • [H5] Merrell Encore Bypass
  • [H5] Columbia Ice Maiden™ II Slip
  • [H5] Merrell Encore Frill
  • [H6] Alphabetical Brand Index
71 images found

3 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Perfect, no Flash content has been detected on this page.
Great, there are no Iframes detected on this page.
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
Link juice per link
0.8 %

This page has 132 outbound links. Therefore, each link is giving 0.8 % of the link juice to the target page.
On-page links
Filter links
Click here to show all links (132)


Domain :
Length : 14
Great, your website has a favicon.
We could not find a Print-Friendly CSS.
You have not specified the language.
Dublin Core
This page does not take advantage of Dublin Core.


Perfect. Your declared charset is UTF-8.
Email privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
The website does not encrypt data when communicating with the server.
Speed tips
Nested table Result Excellent, your website doesn't use nested tables.
Inline css Result Perfect. No inline css has been found in HTML tags!
CSS count Result Great, your website has few CSS files.
JS count Results Perfect, your website has few JavaScript files.


FactorScoreLast check
Pagerank Failed to generate a valid hash for PR check. / 102016-11-12
FactorRankingLast check
Alexa global rank 1062 2016-11-12
Alexa country rank Rank : 402
Country : United States
Social shares
SourceViralityLast check
Google-plus shares 246217 2016-11-12
Twitter shares n.a. 2016-11-12
Facebook 2016-11-12
Pinterest shares 75 2016-11-12
Linkedin shares 819 2016-11-12
Xing Shares : 2
Comments : 4
Clicks : 2
Reach : 294
Delicious shares n.a. 2016-11-12
Digg shares n.a. 2016-11-12
Stumpleupon shares 11290 2016-11-12


HTTP/1.1 200 OK
Server: nginx
Content-Type: text/html; charset=utf-8
X-ZFC-Metadata: KiMIExILCgNuaWQSBDU5NjQSEgoGbGF5b3V0Eghob21lcGFnZQ==
X-Powered-By: Ponies!
X-Varnish-TTL: 60m
X-Varnish: 1204093453 1204092612
X-Cache-Hits: 65
X-Varnish-ID: drupal
X-Core-Value: 3. Create Fun and A Little Weirdness
X-Recruiting: If you're reading this, maybe you should be working at Zappos instead.  Check out
X-UUID: 386ae362-bc4b-11e5-a7db-0010184bda34
X-Frame-Options: SAMEORIGIN
Cache-Control: max-age=1047
Date: Sat, 16 Jan 2016 13:01:01 GMT
Transfer-Encoding:  chunked
Connection: close
Connection: Transfer-Encoding
Who own's the website (WHOIS)
Domain Name:
Registry Domain ID: 7925013_DOMAIN_COM-VRSN
Registrar WHOIS Server:
Registrar URL:
Updated Date: 2016-05-05T16:09:48-0700
Creation Date: 1999-07-12T11:25:34-0700
Registrar Registration Expiration Date: 2017-07-12T00:00:00-0700
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone: +1.2083895740
Domain Status: clientUpdateProhibited (
Domain Status: clientTransferProhibited (
Domain Status: clientDeleteProhibited (
Domain Status: serverUpdateProhibited (
Domain Status: serverTransferProhibited (
Domain Status: serverDeleteProhibited (
Registry Registrant ID: 
Registrant Name: Domain Administrator
Registrant Organization: Zappos IP, Inc.
Registrant Street: 2280 Corporate Circle, 
Registrant City: Henderson
Registrant State/Province: NV
Registrant Postal Code: 89074
Registrant Country: US
Registrant Phone: +1.7029437777
Registrant Phone Ext: 
Registrant Fax: +1.7029437780
Registrant Fax Ext: 
Registrant Email:
Registry Admin ID: 
Admin Name: Domain Administrator
Admin Organization: Zappos IP, Inc.
Admin Street: 2280 Corporate Circle, 
Admin City: Henderson
Admin State/Province: NV
Admin Postal Code: 89074
Admin Country: US
Admin Phone: +1.7029437777
Admin Phone Ext: 
Admin Fax: +1.7029437780
Admin Fax Ext: 
Admin Email:
Registry Tech ID: 
Tech Name: Domain Administrator
Tech Organization: Zappos IP, Inc.
Tech Street: 2280 Corporate Circle, 
Tech City: Henderson
Tech State/Province: NV
Tech Postal Code: 89074
Tech Country: US
Tech Phone: +1.7029437777
Tech Phone Ext: 
Tech Fax: +1.7029437780
Tech Fax Ext: 
Tech Email:
Name Server:
Name Server:
Name Server:
Name Server:
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System:
>>> Last update of WHOIS database: 2016-11-12T17:38:59-0800 <<<

The Data in's WHOIS database is provided by for
information purposes, and to assist persons in obtaining information about or
related to a domain name registration record. does not guarantee
its accuracy.  By submitting a WHOIS query, you agree that you will use this Data
only for lawful purposes and that, under no circumstances will you use this Data to:
 (1) allow, enable, or otherwise support the transmission of mass unsolicited,
     commercial advertising or solicitations via e-mail (spam); or
 (2) enable high volume, automated, electronic processes that apply to (or its systems). reserves the right to modify these terms at any time.
By submitting this query, you agree to abide by this policy.

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